PACE Program Enrollment

PACE programs face unique challenges in growing and sustaining enrollment. PACE is an unfamiliar model in many parts of the country, PACE programs face stiff, well-funded competition, and the PACE enrollment process can be time-consuming and difficult, especially for the population that PACE programs serve.

idealect helps PACE Programs grow awareness, generate leads, and increase enrollments. We do this through two, complementary channels:

Strategic Marketing and Communications - We develop marketing plans and campaigns that build awareness and trust in the community. We also develop informational materials designed to help professional referrers advocate for PACE programs.

Enrollment Process Design - We use equity-centered design to help you create a more efficient and human enrollment process, one that centers the dignity, humanity, and autonomy of your participants at every step.

Fractional Growth Strategy Consulting - For early-stage or mid-sized PACE programs that need ongoing support, we provide team coaching, referral partner development, and continuous optimization. 

Mark Logan, idealect’s founder, served as the Director of Outreach and Enrollment for PACE KC. Mark is well-versed in PACE Marketing regulations and the challenges that PACE programs face in growing awareness, building trust, and streamlining enrollment processes while maintaining regulatory compliance.